Accendev
Accendev
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  • Home
  • What We Do
  • Our Approach
  • Who We Are
  • Contact Us

Who We Are


Purpose-driven. People-first. Built for impact that lasts.

Mariner on ship bridge with upward-pointing controls, symbolizing competence navigating complexity.

More Than Capital. More Than Advice.

Accendev is a strategic advisory and investment firm for business owners and leadership teams navigating moments of opportunity or change — from entering new markets, to overcoming barriers to scale, to structuring legacy-preserving exits.


Our model is intentionally lean. Each engagement is led personally by our founding partner, drawing on a network of specialists and capital relationships built over decades. The result is a combination of strategic insight, executional focus, and absolute discretion. 


Built on trust, clarity, and collaboration, we go beyond the transactional — taking time to understand what matters most, then building forward, together.

Our Mission

To ignite the vision of ambitious business leaders and advance the momentum that turns strategy into reality.


We do this by combining clarity, capital, and commitment in moments of expansion, transformation, or transition — ensuring every decision protects what matters and creates enduring value.

What We Stand For

Our values guide how we show up — as partners, advisors, and investors.


Accendev comes from the Italian accendere — “to ignite” — and the letter V, symbolizing vision and victory.


Everything we do is built to spark clarity, unlock growth, and advance momentum. We strengthen businesses and leaders for impact that endures.

Gold line icon of shield with checkmark, symbolizing unwavering integrity and trust.

Integrity Above All

Relentless Improvement

Relentless Improvement

Trust is earned.


We do what’s right, even when it’s hard — earning trust through honesty, fairness, and accountability.

Gold line icon of circular arrows and rising chart, symbolizing measurable improvement and growth.

Relentless Improvement

Relentless Improvement

Relentless Improvement

Always better.


Curiosity drives us to challenge complacency and embrace smart change, turning progress into habit.

Gold line icon of three people with a plus sign, symbolizing real partnership and collaboration.

Real Partnership

Relentless Improvement

Adaptive Thinking

Side by side.


We work shoulder-to-shoulder with owners and leaders — listening first, acting with integrity, and building for the long term.

Gold line icon of a head with puzzle-piece light bulb, symbolizing adaptive and tailored solutions.

Adaptive Thinking

Relentless Improvement

Adaptive Thinking

Tailored to fit.


No two businesses are alike. We stay flexible, think critically, and shape solutions to fit evolving needs.

Meet our Founder

Portrait of Adam Kerdani, Founding Partner of Accendev Partners

Adam Kerdani

Adam Kerdani is the Founding Partner of Accendev, where he leads engagements that combine insight with hands-on advisory to help owners and executive teams expand, transform, and transition their businesses. 


With more than 25 years of global experience, Adam has guided cross-border growth, strategic transformation, and legacy transitions for public sector bodies, privately held firms, and investors. His career spans military leadership, business advisory, and finance — blending strategic vision, operational discipline, and entrepreneurial creativity in every engagement. Clients value his ability to bring clarity in complexity and momentum in moments of change.

 

Adam holds an MBA with Great Distinction from HEC Montréal and has completed executive programs at NYU Stern and Oxford Saïd. He is fluent in English and French, and conversational in Arabic and Italian. 

Partial view of globe with illuminated network nodes, symbolizing global reach and connectivity.

Global Reach. Activated for Your Goals.

Expertise mobilized when and where it counts.


While Accendev is founder-led, we deploy a trusted network of advisors, operators, and investors as needed. These relationships span multiple continents, enabling rapid activation of local expertise, market access, and aligned capital.


Our network is not static — it’s curated for each engagement based on the situation, sector, and geography.

Ready for a conversation?

Whether you’re planning to grow, transform, or transition, the first step is a discreet, founder-level discussion.

Schedule Private Consultation
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ACCENDEV

150 Elgin Street, Suite 1000, Ottawa, ON K2P 1L4

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Copyright © Accendev Inc. 2025 | All Rights Reserved


This site is owned and operated by Accendev Inc. ("Accendev") and is intended solely to provide general information about Accendev, its clients, its services, and its people for informational purposes only, is directed at management teams interested in partnering with Accendev and for individuals considering possible employment with Accendev and is not an offer of securities or any form of solicitation. Under no circumstances should any information provided on this website be considered as an offer soliciting the purchase or sale of any security or service. Nothing contained on this website constitutes investment, legal, tax or other advice nor is to be relied on in making an investment or other decision. You should consult with your own financial advisors, accountants or attorneys regarding your individual situation if you would like investment, accounting, tax, or legal advice.

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