Purpose-driven. People-first. Built for impact that lasts.
Accendev is a strategic advisory and investment firm for business owners and leadership teams navigating moments of opportunity or change — from entering new markets, to overcoming barriers to scale, to structuring legacy-preserving exits.
Our model is intentionally lean. Each engagement is led personally by our founding partner, drawing on a network of specialists and capital relationships built over decades. The result is a combination of strategic insight, executional focus, and absolute discretion.
Built on trust, clarity, and collaboration, we go beyond the transactional — taking time to understand what matters most, then building forward, together.
To ignite the vision of ambitious business leaders and advance the momentum that turns strategy into reality.
We do this by combining clarity, capital, and commitment in moments of expansion, transformation, or transition — ensuring every decision protects what matters and creates enduring value.
Our values guide how we show up — as partners, advisors, and investors.
Accendev comes from the Italian accendere — “to ignite” — and the letter V, symbolizing vision and victory.
Everything we do is built to spark clarity, unlock growth, and advance momentum. We strengthen businesses and leaders for impact that endures.
Trust is earned.
We do what’s right, even when it’s hard — earning trust through honesty, fairness, and accountability.
Always better.
Curiosity drives us to challenge complacency and embrace smart change, turning progress into habit.
Side by side.
We work shoulder-to-shoulder with owners and leaders — listening first, acting with integrity, and building for the long term.
Tailored to fit.
No two businesses are alike. We stay flexible, think critically, and shape solutions to fit evolving needs.
Adam Kerdani is the Founding Partner of Accendev, where he leads engagements that combine insight with hands-on advisory to help owners and executive teams expand, transform, and transition their businesses.
With more than 25 years of global experience, Adam has guided cross-border growth, strategic transformation, and legacy transitions for public sector bodies, privately held firms, and investors. His career spans military leadership, business advisory, and finance — blending strategic vision, operational discipline, and entrepreneurial creativity in every engagement. Clients value his ability to bring clarity in complexity and momentum in moments of change.
Adam holds an MBA with Great Distinction from HEC Montréal and has completed executive programs at NYU Stern and Oxford Saïd. He is fluent in English and French, and conversational in Arabic and Italian.
Expertise mobilized when and where it counts.
While Accendev is founder-led, we deploy a trusted network of advisors, operators, and investors as needed. These relationships span multiple continents, enabling rapid activation of local expertise, market access, and aligned capital.
Our network is not static — it’s curated for each engagement based on the situation, sector, and geography.
Whether you’re planning to grow, transform, or transition, the first step is a discreet, founder-level discussion.
ACCENDEV
150 Elgin Street, Suite 1000, Ottawa, ON K2P 1L4
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